Print n Play - Theme and Concept Statement

Nearl was decapitated. The prophecies told that one day his separated body and head would have to be joined back together so he could be reanimated and show the people how to transcend. That day is today.  Since Nearl was been decapitated his head and body had been split between two rival factions. Each faction is going to battle the other to get the other half of Nearl so their faction will be the one to transcend.

Take charge of one faction and fight for your future. You command two platoons of three units. In each platoon you have one secret unit; one of Nearl’s body parts, and a decoy. The other two units in each platoon are customized by you.  The units in each platoon must stick together to maneuver, trick, attack, and hopefully capture the enemy’s half of Nearl. You must be careful though, if the enemy capture’s your half of Nearl, you lose and do not get to transcend.

I can’t decide on an exact theme. It is either some medieval, pagan, peasant-filled, fantasy world with zombies, OR these other-worldly, primitive, quasi-amorphous, simple, alien, creature things.

Concept statements are tricky. Best I came up with all weekend: Annihilate. Reanimate. Emancipate.

Here is a theme that was put to good use to unify a product. It is an anniversary release of a tv show on [adult swim]. The show is, roughly, about three 8-year-olds and the home movies they make trying to follow one of their artistic visions.  The way they packaged and boxed the whole anniversary set reinforces the theme of the show.